Are you a Master at what you do? Does it matter?

August 19, 2010 by Rebecca · Leave a Comment 

When trying to build their business, a lot of entrepreneurs blame the fact that they aren’t successful on just needing to get better at what they do.
I think people get this from their years in the workforce. When you got a performance review, your boss would usually talk about ways to improve performance, and a [...]

Free teleclass: Crafting your online marketing strategy into an easy-to-delegate system!

August 2, 2010 by Rebecca · Leave a Comment 

Announcing our next free teleclass on Tuesday, August 10th at 3pm Eastern
If you’re like many solo business owners, you’ve probably dipped your toe into the world of online marketing & social media. As you may have found, though, if you don’t have a strategic plan for social media, it can be time-consuming, and not always [...]

Just for fun! Internet Marketing Basics

April 19, 2010 by Rebecca · Leave a Comment 

Blogs In Plain English

Web Search Strategies in Plain English

RSS In Plain English

What is a Browser?

Permalinks – Getting them right can get you more traffic

April 8, 2010 by Rebecca · Leave a Comment 

Today’s tip is on Permalinks – Getting them right can get you more traffic. Now, what are permlinks, you might ask?
Permalinks are the way Wordpress displays the url for your posts and pages.
Here are some examples of different formats that Wordpress offers:
Default – http://marketinggeeksinc.com/?p=123
Day & Name – http://marketinggeeksinc.com/2010/01/10/sample-post/
Numeric – http://marketinggeeksinc.com/archives/123
Or, you can use a Custom structure [...]

4 Easy Ways to Integrate List Building Into Your Current Online Marketing

4 Easy Ways to Integrate List Building Into Your Current Online Marketing

April 1, 2010 by Rebecca · Leave a Comment 

If you’ve spent much time marketing anything online, you’ve probably heard the mantra “The money is in the list”. And that’s usually true, especially if you’re consciously building a list of targeted subscribers – people who want and need the types of services or products you provide.
One thing clients often say is “How can I [...]

Wordpress Privacy – Don’t Shoot Yourself In the Foot!

March 14, 2010 by Rebecca · Leave a Comment 

Today’s tip is going to be super-simple to implement, if it’s even necessary for your site. But it’s one of those really simple, but REALLY important things that if done wrong, can have major consequences on your search engine traffic (or lack-thereof).
You may not know it, but in Wordpress, you can actually tell the search [...]

Deepen connections by greeting visitors by the site they came from!

March 10, 2010 by Rebecca · Leave a Comment 

Have you ever wished you could create a personalized message for readers that came from a certain site? For example, if a reader clicked through from Facebook, would you really like to suggest that they check out your fan page? Now you can! WP Greet Box is a Wordpress plugin that can identify the site a new [...]

How to add snazzy social media icons to your site

How to add snazzy social media icons to your site

January 11, 2010 by Rebecca · Leave a Comment 

Do you have your social media profiles on your website? Hopefully so, because just like offering a freebie or free-taste on your website, it’s a great way to encourage readers to connect with you in a casual, non-salesy way. This lets them get to know you and your expertise without any pressure to immediately become [...]

I repurpose, you repurpose, we all repurpose, right?

I repurpose, you repurpose, we all repurpose, right?

November 20, 2009 by Rebecca · Leave a Comment 

Are you as big of a fan of repurposing content as I am?!? I hope so, because it can be hugely beneficial in your marketing efforts, both online and off.
Online, you can take a single article, and break it into several blog posts. You can then break these posts into several tips to tweet out [...]