A spring cleaning challenge for your marketing – part 2

May 3, 2010 by Rebecca · Leave a Comment 

Last Friday, I gave you step one of my 2 part Spring Cleaning Challenge for your online marketing. If you didn’t see it, check out Part 1 here:
Hopefully, you’ve taken the time to go through and do that. Not only is it just good practice to look through your site every so often, it may [...]

A spring cleaning challenge for your marketing – part 1

April 30, 2010 by Rebecca · 1 Comment 

This past weekend, I got super excited when I happened to find the absolutely perfect kitchen “island cart” at one of my favorite stores. My kitchen is on the smaller side, and we don’t have a ton of cabinet space, so I’ve been looking for “just the right” piece of furniture for my kitchen for [...]

How to add snazzy social media icons to your site

How to add snazzy social media icons to your site

January 11, 2010 by Rebecca · Leave a Comment 

Do you have your social media profiles on your website? Hopefully so, because just like offering a freebie or free-taste on your website, it’s a great way to encourage readers to connect with you in a casual, non-salesy way. This lets them get to know you and your expertise without any pressure to immediately become [...]

Making sense of your Google Analytics

January 5, 2010 by Rebecca · Leave a Comment 

Knowing what people are looking at on your site, and what sites and keywords are bringing them to you is very important in being able to improve and increase your traffic. But how do you spy on your visitors? Install an Analytics service like Google Analytics. Having some sort of tracking and analytics system on [...]

7 tips for knowing what social media tasks to outsource, and when

December 2, 2009 by Rebecca · 1 Comment 

Too many small business owners wait until they’re overwhelmed to start outsourcing, either because they feel they’re the only one who can do the job right, or because they fear it’s simply out of their budget.
The truth is that there are many tasks you’ll come across in your web-based business that do not fall within [...]

Can you connect email and social media marketing?

November 30, 2009 by Rebecca · Leave a Comment 

While social media is a buzzword, most businesses are still using email marketing for a large portion of their online audience, and it is still quite effective. But can you combine the two? While “old school” email marketing is 1-to-many and “new school” social media marketing is 1-to-1, the two can actually work together very [...]

Turn your Gmail account into a Social Media Managing Monster

November 27, 2009 by Rebecca · Leave a Comment 

If you’d like to be more active on your social media sites daily, but find that opening a multitude of windows and programs just gets overwhelming and so you miss out, check out these great add-on’s and widgets that can help you do more and be a social media monster, all from within your Gmail [...]