Get better SEO by tagging your photos and videos
February 1, 2010 by Rebecca · Leave a Comment
In coaching my clients (and in my Social Media Content Creation Kit) I encourage taking advantage of the power of already-created content, like YouTube videos, articles, etc.
I also have many clients and readers that would much rather record a video (or create a photo montage) than sit down and write up an article for their blog [...]
Creating a Google-friendly Sitemap
January 21, 2010 by Rebecca · Leave a Comment
A very basic way to explain “SEO” or Search Engine Optimization, is that you are trying to make your site as easy to read and understand as possible for the search engines spiders. Ideally, you want them to visit your site regularly in order to update the search engine listings, you want them to be [...]
How to add snazzy social media icons to your site
January 11, 2010 by Rebecca · Leave a Comment
Do you have your social media profiles on your website? Hopefully so, because just like offering a freebie or free-taste on your website, it’s a great way to encourage readers to connect with you in a casual, non-salesy way. This lets them get to know you and your expertise without any pressure to immediately become [...]
How to: Set up your All In One SEO plugin for search engine success
December 27, 2009 by Rebecca · Leave a Comment
While I love Wordpress, it’s not all that search engine friendly right out of the box. But with a little bit of tweaking (and the help of a plugin or two), you can really set your site up to rank well and get the search engine spiders to visit regularly.
There are lots of SEO (search [...]
I repurpose, you repurpose, we all repurpose, right?
November 20, 2009 by Rebecca · Leave a Comment
Are you as big of a fan of repurposing content as I am?!? I hope so, because it can be hugely beneficial in your marketing efforts, both online and off.
Online, you can take a single article, and break it into several blog posts. You can then break these posts into several tips to tweet out [...]
How online marketing is a lot like working out
November 16, 2009 by Rebecca · 2 Comments
I like running. It’s my quiet, me-time for thinking. And believe it or not, I actually enjoy doing squats (that might be more because I know how good they are for my butt!). But even though I enjoy it and know I should be working out most days, I get busy and it doesn’t always [...]
